15 Hootsuite Options for Higher Social Media Administration

Is your model energetic on Fb? What about LinkedIn? Instagram? TikTok? 

Social media administration instruments at the moment are mandatory for companies of any measurement to maintain up with the limitless flood of feedback, mentions, tweets, and stitches. 

Hootsuite has change into one of many extra recognizable social media administration platforms however is under no circumstances the best choice for your online business. 

Practically half (48%) of customers anticipate a response to social media inside 24 hours, in accordance with Statista. With out the correct social media monitoring device, you might go away prospects ready — probably being courted by your rivals.

Right here, we’ll cowl 15 of the highest Hootsuite options and the distinctive options every brings to the desk.

Why Search a Hootsuite Different?

Hootsuite’s most inexpensive plan begins at $99/month, which can be prohibitive for groups with tight budgets. Listed here are just a few Hootsuite limitations that stand out in buyer critiques:

• Buyer assist responsiveness — “Takes weeks to listen to from anybody, together with their chatbot. No difficulty is taken significantly. It has been months of an unusable platform, ignored by way of electronic mail and chat, with none decision in sight.” (Aimee F.)
• Technical points inflicting further work — “… it all the time glitches and messes up your stay posts, doesn’t present corporations or individuals to tag even when I’m copying and pasting the precise names and might see they’ve a profile, and you’re restricted in how one can ‘schedule.’” (Rachel R.)
• Value plan will increase (and ending its free plan) — Hootsuite ended its free plan on March 31, 2023. Together with that change, customers have famous steep pricing will increase for its social media software program. “I’m sad with doubling the worth beginning subsequent month. I perceive pricing can go up, however double? That’s ridiculous.” (Melissa R.)

Practically each social media administration platform consists of content material scheduling, inbox administration, and reporting, however what in case you’re in search of extra options? Groups could search out a greater Hootsuite different.

⏳Brief on time? Listed here are the highest 5 options to Hootsuite at a look. Pricing plans fluctuate relying on the variety of social media profiles, workforce customers, and platform performance.

Prime 5 Hootsuite Opponents

Social Media Device	Greatest For	Key Options	Month-to-month Pricing
1. Nextiva	Nextiva is greatest for small companies with lean social media groups.	• Unified social inbox • Message alerts • Clever subject routing • Built-in chatbot	• Necessities: $59/person • Skilled: $99/person
2. Agorapulse	Agorapulse is nice for companies, particularly these working with loads of paid media and having to do content material moderation.	• Cross-channel publishing • Unified social inbox • Reporting & ROI instruments • Social listening	• Free with restricted performance  • Commonplace: $49/person • Superior: $119/person
3. Social Pilot	Nice for small and midsized companies (SMBs), businesses, and multi-location manufacturers.	• Scheduling & publishing • Collaboration instruments throughout departments • White-labeling	• Skilled: $30/month (1 person) • Company: $100/month (6 customers)
4. Sprout Social	Greatest for bigger organizations and businesses that conduct intensive model monitoring.	• Mature social media administration • Schedule & publishing • Analytics dashboard • Worker advocacy assist	• Commonplace: $249/month (1 person) + $199/month for every extra person • Skilled:$399/month (1 person) + $299/month for every extra person
5. Buffer	Good all-around answer for small groups, significantly these with a robust concentrate on Twitter.	• AI-assisted social publishing • Analytics dashboard • Draft administration instruments	• Free with restricted performance (3 channels) • Necessities: $6/month (1 channel) + $6/month for every extra channel  • Group: $12/month (1 channel + limitless workforce members) + $12/month for every extra channel

At a fraction of Hootsuite’s price, Nextiva gives a greater social media administration device to supervise a number of social media networks from one place. 

An enormous good thing about Nextiva is its collaboration performance. The platform can seamlessly function alongside’s fame administration and buyer assist instruments to maintain your total workforce aligned. Nextiva additionally integrates with standard CRMs like Salesforce and Dynamics 365. 

Key Options

• Social media scheduling device to publish posts throughout social media channels 
• Social inbox for managing messages, feedback, tags, and mentions from social networks
• Reporting & social media analytics assist decision-making 
• Seamless connection to different advertising and marketing and buyer success instruments 

Why It’s Higher than Hootsuite

• Bulk messaging to answer to a number of posts directly
• Escalate notifications based mostly on set parameters, making it simple to collaborate with buyer success groups
• SLA administration retains your buyer assist workforce on observe
• Collects buyer suggestions with social media surveys 

Pricing

Nextiva’s pricing mannequin is easy. Their Social Necessities plan is $59/month per person, and the full-featured Social Skilled plan is $99/month. The skilled plan has extra options like assist SLAs, chatbot instruments for inbox administration, clever inbox routing, and strong social media analytics capabilities. 

💡Tip: Nextiva is famend for its digital cellphone service, which over 100,000 corporations use in the present day.

2. Agorapulse

Agorapulse covers all of the fundamentals of social media administration: dependable social media scheduling, inbox monitoring, reporting, and workforce collaboration. Whereas they could lack superior AI and automation instruments, Agorapulse provides a robust suite of fundamentals.

They’re identified for a easy person interface and are meant for bigger groups with complicated approval workflows. 

Key Options

• Social listening about your model and rivals
• Scheduled social media calendar throughout a number of social networks
• Social inbox for inbound messages, feedback, tags, and mentions
• Reporting & ROI: measure the success of social media campaigns 

Why It’s Higher than Hootsuite

• One-click submit throughout a number of channels with out duplication
• Thought-about a extra inexpensive Hootsuite different
• Simple interface to make use of and navigate
• Complete inbox administration options make it simple to assign duties to workforce members 
• Schedule Instagram tales upfront 

Pricing

Agorapulse’s pricing begins at $49 per person, per thirty days. Its Superior Plan with ROI and energy reporting begins at $119 per person, per thirty days. Free 30-day trial, no bank card required. 

3. SocialPilot 

SocialPilot is a customizable social media content material platform for SMBs and businesses. Groups can handle social media channels throughout a number of manufacturers, areas, and purchasers. The social media administration device is adept for organizations with quite a few social media profiles.

Their white-label options provide a personal touch for purchasers. 

Key Options

• Create and schedule posts throughout a number of social platforms 
• Collaboration instruments to streamline design and scheduling approvals
• Reporting & analytics 
• White-labeling for social media advertising and marketing businesses

Why It’s Higher than Hootsuite

• Shortly customise every submit for separate channels
• Publish Instagram posts, together with carousels
• Use SocialPilot’s Canva integration to collaborate with workforce members
• Schedule Instagram feedback earlier than publishing 

Pricing

Social Pilot’s skilled plan begins at solely $30/month. Their standard Company plan is $100 a month, which helps as much as six customers throughout 30 social media accounts. All plans include a 14-day free trial. 

4. Sprout Social

A social media administration device for manufacturers and businesses of all sizes, Sprout Social helps with social media publishing, scheduling, and reporting instruments. 

Its pricing isn’t among the many most cost-effective Hootsuite different, however they provide loads of options in every plan.

Key Options

• Plan, get suggestions, and publish posts throughout social networks
• Collaboration instruments at each stage of the method, from design to consumer approval, to scheduling 
• Detailed insights and social media analytics 

Why It’s Higher than Hootsuite

• Shortly customise every submit for particular person platforms past text-only customization
• Schedule carousel Instagram posts 
• Make the most of the Canva integration to collaborate with workforce members
• Schedule posts for optimum attain and engagement

Pricing

Sprout Social’s customary plan runs $249 per thirty days, with a supplementary $199 for every extra person. The plan helps 5 linked social media accounts. 

The favored Skilled plan is 399$ a month, with a further $299/month for every person. All plans include a 30-day free trial. 

5. Buffer

Buffer describes their platform because the “all-you-need social media toolkit.” Its advertising and marketing instruments are greatest for small companies and solo freelancers. 

Whereas it lacks the superior options of different social media platforms and doesn’t assist all kinds of posts, it’s a stable choice at an inexpensive worth.

Key Options

• Cross-channel posting throughout a number of social media accounts  
• Dashboard for analytics and reporting 
• Handle feedback and on-line interactions by way of the Social Media Engagement device

Why It’s Higher than Hootsuite

• Construct versatile “Begin Pages” with Buffer’s Touchdown Web page Builder 
• Leverage the AI Assistant to shortly brainstorm concepts, write sooner, and repurpose posts 
• At $0 per thirty days for the essential plan, it’s arduous to beat the worth. 

Pricing

Buffer’s primary plan is $0 per thirty days, which incorporates as much as three linked channels. Extra performance, like engagement instruments and analytics reviews, runs a further $6/month per channel. 

6. Sendible

Sendible’s clear, user-friendly interface and top-rated assist workforce make its platform a dependable alternative for small companies. 

Whereas the social listening options is probably not as superior as different options, the platform is inexpensive.

Key Options

• Bulk import, customise, and schedule posts 
• Use a centralized inbox for viewers engagement 
• Generate automated customized reviews to view developments 

Why It’s Higher than Hootsuite

• Use superior consumer collaboration instruments, resembling client-centered reporting dashboards.  
• Schedule tales to Instagram and TikTok
• Distinctive brainstorming instruments like a dashboard vacation calendar, automated RSS feeds, and Google alerts can streamline the post-creation course of

Pricing

Sendible’s primary plan is 29$ per thirty days, which incorporates one person and 6 linked channels. The premium white-label plan is $240/month and consists of 10 customers on as much as 60 social profiles. This premium plan consists of particular options like account administration and customized branding. 

All plans include a free 14-day free trial. 

7. SocialOomph

A social media administration device that’s been round since 2008, SocialOomph provides social media and weblog scheduling instruments. 

Whereas the flexibility to schedule blogs could also be a novel characteristic for a lot of companies, take into account that SocialOomph has restricted social media integrations. Widespread apps like TikTok and Instagram are usually not supported on the platform.

Key Options

• Schedule and publish to social channels and blogs
• AI post-generation performance
• Webhook API connections and customization performance 
• Wonderful customer support: the highest 5% of their Zendesk class 

Why It’s Higher than Hootsuite

• Bloggers can schedule posts to WordPress with out altering platforms
• Forestall outdated info with an non-obligatory “self-destruct” submit characteristic 
• Use Webhook API connections to create posts from your individual service or app 

Pricing

SocialOomph provides a free plan which incorporates one social profile and restricted options. The Skilled suite is just $25 per thirty days and consists of workforce entry, AI submit technology, 10 social channels, 5 blogs, and extra. Paid plans all include a free 30-day trial. 

8. Planable

Planable is all about bettering the content material curation and approval course of for small companies. Slightly than concentrate on each side of social media administration, their platform focuses on design-first planning throughout a number of social channels. 

This social media administration platform is greatest for bigger companies or digital advertising and marketing businesses that juggle many stakeholders. 

Key Options

• Plan content material on a clear, intuitive interface
• Constructed-in collaboration options for workforce members and purchasers 
• Create versatile feeds that embody many kinds of media 

Why It’s Higher than Hootsuite

• Planable’s scheduled posts look equivalent to stay variations, leaving no room for design errors 
• Carry collectively newsletters, social posts, emails, and extra right into a single content material feed
• Select between 4 other ways to view upcoming content material: feed, grid, calendar, or checklist

Pricing

Planable’s primary plan is free however is restricted to 50 posts. The Professional plan is $22/month per person and consists of limitless posts, three kinds of approval, the flexibility to avoid wasting posts as adverts, and extra. 

9. CoSchedule

Slightly than focusing solely on social media, CoSchedule is a piece administration software program for all advertising and marketing workforce duties. 

Like Notion or Monday.com, CoSchedule helps advertising and marketing groups keep on prime of deadlines and collaborate on initiatives throughout the platform. The advertising and marketing calendar device can be utilized to plan out social media content material month by month.

Key Options

• Advertising calendar for monitoring occasions, deadlines, and social media posts 
• The Headline Studio helps copywriters craft efficient headlines  
• Be taught new social media advertising and marketing abilities by way of CoSchedule’s Advertising Institute

Why It’s Higher than Hootsuite

• Nice for groups that want an all-purpose answer at a low worth CoSchedule will not be restricted to solely social media administration 
• Combine with CoSchedule’s different advertising and marketing instruments to spice up productiveness 
• Use the Discussions characteristic to collaborate in-app, assign repetitive duties, and talk about advertising and marketing duties

Pricing

CoSchedule’s primary advertising and marketing calendar is included beneath their free plan, however the Advertising Professional calendar is priced at $29 per person per thirty days. This plan consists of options like workforce member entry, read-only views, and work automation. 

10. MeetEdgar

MeetEdgar focuses on automating evergreen content material for social media channels. Slightly than manually creating new posts, MeetEdgar pulls earlier evergreen content material from a queue and re-publishes it at set intervals. 

The platform will use AI to find out one of the best occasions to submit this content material, protecting your social media presence contemporary every single day.

Key Options

• Evergreen content material library comprises a repository of all posts, organized by class, to be reused as wanted
• Auto-scheduling so customers don’t must individually schedule each submit 
• The platform can mechanically choose which posts are greatest to reuse from the Evergreen content material library 
• All instruments are constructed with automation in thoughts

Why It’s Higher than Hootsuite

• Monitor and check A/B variations of social posts 
• Content material repurposing instruments assist give posts new life– lowering the general time spent creating content material calendars 
• A light-weight Hootsuite competitor that has an easier method to content material publishing

Pricing

MeetEdgar’s primary plan is $24.91/month and consists of 5 social accounts. The official Edgar annual plan is $41.58 per thirty days and helps as much as 25 social accounts, with choices for add-ons. This plan additionally consists of limitless automations, customizable classes, and extra. 

All plans include a 7-day free trial. 

11. SocialFlow

Targeted on AI-powered social publishing, SocialFlow makes use of real-time information and machine studying to find out the optimum occasions to submit your content material. 

This device is greatest for big organizations that want a specialised answer for social publishing. SocialFlow doesn’t embody different frequent options like inbox administration or social listening. 

Key Options

• AI-assisted publishing: customers arrange a content material library, then the platform mechanically posts for you 
• Superior safety choices like two-factor authentication and single-sign-on (SSO)
• Deep customization choices that may be altered based mostly on audiences, channels, and many others.  

Why It’s Higher than Hootsuite

• SocialFlow focuses on advertising and marketing metrics like publication subscriptions, sponsored content material efficiency, subscriber retention, and extra. 
• The platform makes use of superior AI programs, making it simpler to scale operations 

Pricing

Pricing is supplied upon request.

12. Crowdfire

Crowdfire focuses on streamlining content material creation by way of advised subjects, competitor evaluation, and curated submit suggestions. 

Whereas it does have restricted inbox administration and collaboration options, Crowdfire’s content material instruments are designed to make the content material creation course of extra environment friendly. Nonetheless, Crowdfire has restricted bulk publishing options for Twitter.

Key Options

• Guided article and picture suggestions 
• Schedule and publish to 5 completely different social media platforms 
• Content material curation from numerous content material sources like weblog RSS feeds.

Why It’s Higher than Hootsuite

• See the way you stack up towards trade competitors with competitor evaluation instruments.
• Customized article and picture suggestions assist social media managers save time 

Pricing

Crowdfire’s free model consists of three linked accounts and 10 scheduled posts per account. The Premium plan runs $37.48/month and helps 10 accounts and 100 posts per account per thirty days. 

13. eClincher

An all-in-one social media administration platform, eClincher focuses on growing social media ROI and offering 24/7 assist to customers. Its current options embody generative AI features like ChatGPT to create posts sooner.

eClincher is greatest for big businesses that work with a number of manufacturers. The interface might be extra intuitive than different social media administration platforms, and options like fame administration are solely obtainable at an additional price.

Key Options

• Fame administration and model monitoring on increased plans
• Schedule and publish content material to a number of channels 
• Inbox administration to trace messages, feedback, and tags

Why It’s Higher than Hootsuite

• Use auto-posting queues & RSS feeds to schedule and submit content material shortly 
• Archive and reuse evergreen content material simply 
• Sentiment evaluation makes use of key phrases to detect the temper of your viewers 

Pricing

eClincher’s primary plan is $65/month and helps one person on 10 profiles. For workforce and consumer collaboration, the Premier plan runs $175/month and likewise consists of engagement, social listening, and analytics reporting. All plans include a 14-day free trial. 

14. MavSocial

MavSocial focuses on offering social media instruments for retail companies with a number of areas. Greatest for nationwide franchises, dealerships, and different organizations that oversee a number of accounts beneath the identical model title. 

The platform gives extra intensive advert/paid media assist than different social media administration platforms. 

Key Options

• Group workflow options to keep away from replying to the identical individual concurrently
• Handle, schedule, and publish social media content material 
• Monitor and report efficiency throughout areas 
• Visible social media calendar and inventory picture library

Why It’s Higher than Hootsuite

• Constructed-in darkish adverts administration for boosted and revealed content material 
• Create Fb adverts in bulk: nice for franchises, dealerships, and many others. 
• Monitor advert feedback alongside natural media feedback 

Pricing

MavSocial’s Professional plan is $78/month for 3 customers and 30 social media profiles. For bigger organizations, $249/month consists of 5 customers, 40 social media profiles, and limitless lite customers. Every plan features a 14-day free trial. 

15. ContentStudio.io

ContentStudio makes use of a visually-appealing interface and AI instruments to assist easy the content material manufacturing course of. It helps most social media platforms, together with Google My Enterprise and WordPress. 

Whereas it’s a complete answer, Content material Studio could also be higher for small groups or for individuals who desire a 24/7 assist workforce.

Key Options

• Plan, create, and schedule posts throughout channels  
• Constructed-in content material approval course of for big organizations 
• Customizable social media monitoring and efficiency reviews
• Content material aggregation options and AI to assist create submit concepts

Why It’s Higher than Hootsuite

• Automation instruments: evergreen campaigns, RSS feeds, and CSV uploads 
• AI writing instruments assist create templates and generate hashtags, add emojis, and even generate customized photographs
• Enticing pricing makes it extra inexpensive than Hootsuite for a small enterprise.

Pricing

ContentStudio’s starter plan is $25/month, together with one workspace and 5 social accounts. The professional plan, at $49/month, consists of workforce performance and publishing to weblog websites. All plans include a 14-day free trial. 

Ultimate Verdict: Greatest Hootsuite Different

Discovering the ‌greatest social media administration device doesn’t should be so arduous. You may make a extra knowledgeable alternative with our checklist of worthy Hootsuite rivals.

All options thought-about, Nextiva provides small companies one of the best steadiness of social media monitoring and publishing options. Its pricing can also be engaging to most small companies.

Most social media administration instruments will embody scheduling, reporting, and inbox administration. Together with all of those options, Nextiva consists of: 

• Instruments for buyer assist groups. Past inbox administration, Nextiva allows assist SLAs, triages social media posts to exterior assist, and integrates with current CRM and advertising and marketing instruments. 
• Surveys to amplify buyer voices. Nextiva provides distinctive surveys and analytics to establish buyer sentiments and developments throughout social media channels. 
• Detailed dashboard analytics. Monitor your social media presence, competitor sentiment, workforce collaboration, and different insights throughout complete dashboards. 

At a fraction of the price of Hootsuite, Nextiva gives a complete answer that helps social media advertising and marketing and buyer assist groups alike. 

Options to Contemplate in a Hootsuite Different

⏰ Social Media Scheduling 

• A number of platform assist: Make sure the software program helps scheduling posts on numerous social platforms like Fb, Twitter, Instagram, TikTok, LinkedIn, and extra.
• Time-saving options: Search for choices like bulk scheduling content material, content material calendar, and auto-scheduling to make the scheduling course of extra environment friendly.
• Visible content material preview: Preview how your content material will seem on completely different social media platforms earlier than publishing.
• Evergreen content material administration: Contemplate choices that assist you to simply recycle previous posts. 

🤝 Group Collaboration 

• Function-based entry: Assign particular roles and permissions to workforce members for higher management over the content material creation course of and approval workflows.
• Activity and workflow administration: Monitor and handle duties, deadlines, and workforce communication throughout the software program for a smoother collaboration course of.
• Content material approval system: Set up a content material overview and approval system throughout the software program to keep up the standard and consistency of your social media posts.

📊 Analytics Capabilities 

• Complete reviews: In-depth analytics and reporting options to supply insights into your social media efficiency and viewers engagement.
• Customizable dashboards: Personalize your social media analytics dashboard to concentrate on the metrics that suit your marketing strategy.
• Knowledge export & integration: Export information in numerous codecs and combine with different instruments for additional evaluation and insights.

💳 Pricing Plans 

• The variety of social media accounts: Contemplate the variety of social media accounts/channels every worth plan helps. Equally, take into consideration the variety of accounts you really need. 
• Pricing per person: The fee per person might be a limiting issue since individuals have a tendency to make use of social media instruments otherwise. Contemplate further customers resembling enterprise house owners, advertising and marketing leaders, purchasers, and social media content material creators. 
• Assist and onboarding: Migrating your current content material and model requirements (templates, areas, permissions, replies, dictionaries, and many others.) might be complicated. Get clear on what sort of assist and onboarding course of appears to be like like. Some platforms provide complete 24/7 assist, whereas others are restricted to a assist heart or chatbot. 

5 Tricks to Select the Greatest Hootsuite Options

1. Slim your picks: Take the time to analysis and evaluate social media administration platforms. Learn critiques, take into account suggestions, and conduct an intensive evaluation of every device’s options and pricing plans.
2. Schedule a stay demo or begin a trial: Most platforms provide free trials or stay demos. Earlier than committing to paid plans, reap the benefits of these alternatives to check the software program, ask questions, and see if it meets your wants and expectations.
3. Examine integrations: Be certain that the choice you select integrates with your online business’s social media platforms. Moreover, take into account how properly the software program integrates with different enterprise instruments and programs you’re at present utilizing.
4. Affirm buyer assist: Contemplate the extent of buyer assist the social media device gives. High quality assist could make a world of distinction in your general expertise with the device.

FAQs